A Google penalty is a phrase that strikes fear into the heart of every SEO and digital marketing manager and it is the latest SEO update now online. Getting hit by an algorithmic or manual penalty can seriously affect your site traffic, and with it, the number of leads you have coming in. There...

You might be familiar with the terms nofollow and dofollow in regards to backlinks. Nofollow links DO matter in the world of SEO and link building. What Are Nofollow & Dofollow Links?     Dofollow: These links tell search engines to “follow” them and pass link juice...